Rimowa has just celebrated the opening of its first ever Japan flagship store, located at the luxury shopping district Ginza 7-Chrome and this new space is one of the few Rimowa space worldwide that offers personalisation service for its patrons.
And for the grand opening, Rimowa hosted an exclusive party that saw a few collaborations including a personalisation service featuring Japanese luxury streetwear label Ambush.
To highlight the exclusive in-store personalisation service, Rimowa worked with Ambush to create a special fluorescent orange-coloured luggage handle and luggage tag that is exclusively available at the Ginza store.
The Ambush accessories is created as part of the Rimowa personalisation range for the Rimowa Classic Range where patrons can choose their preferred colours for the handle, wheels and tags.
Verbal and Yoon of Ambush
Rimowa also invited Japanese calligrapher MAMI, who is known for her dynamic works that fuse traditional Japanese calligraphy with contemporary culture to work on a special installation within the space, along with a special appearance of celebrated Japanese artist Takashi Murakami who came with a Rimowa suitcase filled with his iconic smiling flowers plush and a miniature of himself.
Japanese calligrapher MAMI
Japanese contemporary artist Takashi Murakami
Swipe the gallery for a tour inside Rimowa Ginza 7-Chrome store:
This article was originally published on www.lofficielmalaysia.com.
